Campaigns

Quality Meat Scotland markets on behalf of the Scottish Red Meat Industry through the PGI-Protected Scotch Beef and Scotch Lamb brands, and the Specially Selected Pork brand. QMS also promotes the importance of red meat as part of a healthy, balanced diet.

This section contains more information about QMS activities in these areas, as well as downloadable resources, recipes and pictures to support producers, retailers and exporters.

For consumer information about Scotch Beef and Lamb, visit www.scotchbeefandlamb.com, or for Specially Selected Pork, visit www.speciallyselectedpork.co.uk