5th May 2016

New Sixty Second Recipe Videos Launched by Quality Meat Scotland

A series of new family-friendly, quick-step recipe videos is being launched by Quality Meat Scotland (QMS).

In less than 60 seconds these snappy, fun videos show how to rustle up simple, nutritious meals for any day of the week using Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork.

The first videos of the series, including Braised Pork Ragu and Beef Wellington, are set to be launched on QMS’s Good Family Food Facebook page to tempt and encourage followers.

“This new series of videos will highlight to busy parents just how easy it is to cook with quality local ingredients,” said Carol McLaren, QMS Head of Communications.

“The recipes have been created in simple steps using short, fast-motion videos which are optimized for Facebook to ensure they appeal to today’s social media savvy consumers who are increasingly looking online for recipe inspiration.

“As well as being easy to prepare, these recipes are all very nutritious and dishes the whole family can enjoy.”

The quick-time recipe series will initially focus on Scotch Beef PGI and Specially Selected Pork, to time with the campaigns behind the brands, with the new Scotch Lamb PGI video recipes being launched in the coming months to time with the Scotch Lamb campaign.

To view the tempting new video recipes, please visit the Good Family Food Facebook page.

Sign up for the latest news and views