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With tup buying time looming, the Scottish Sheep Strategy is offering farmers the opportunity increase their understanding of how using EBVs can help their profitability.

The Quality Meat Scotland funded Scottish Sheep Strategy is holding a series of workshops to help farmers hone their stock selection skills, and show how performance figures can help develop targeted traits within your flock and to help increase your financial returns.

Eight lucky Scots will get the chance to win a luxury weekend break in Scotland this summer thanks to Specially Selected Pork.

Building on the new ‘Look for the label’ campaign Quality Meat Scotland, the marketing and development agency for Scotland’s pig producers, is launching a new wave of advertising in the media, in store and online.

Running between 25 July and mid September, the campaign will feature a mixture of press and online adverts.

Tracking of prices paid for assured and non assured livestock in Scotland has revealed an average premium of 8p per kilo liveweight for assured cattle for the first six months of 2009, while assured new season lambs secured an extra 2.4p per kilo during May and June.

Quality Meat Scotland, the red meat industry development and promotion body, analyses information drawn from Scottish auction marts to determine the level of the premium on an ongoing basis.

For the six month period from January to June 2009 the Assurance premium was:

Two of QMS’s most popular videos, Meat Quality - Science into Practice and A Healthy Future for Scottish Livestock are now available for free online.

You can access these and several other QMS videos on the QMS Moo Tube channel, www.youtube.com/user/qmsmootube

One of the Scottish red meat sector’s brightest management stars has been awarded a prestigious national award.

Jenny Harkness, General Manager at AK Stoddart, was recently awarded the Management Trainee of the Year award at the Meat Management Industry Awards 2009, held at the Royal Garden Hotel in Kensington, London.

A higher return of more than £20 per ewe has been shown in the latest results from a better breeding project in Scotland.

The QMS funded Scottish Sheep Strategy project, Benefits of Better Breeding in the Scottish Sheep Sector has demonstrated once again that sheep producers can achieve greater margins by using a High Index recorded sire.

The Hazelbank trial near Lockerbie with purebred Lleyns has shown that High Index sired lambs have left gross sales worth £20.49 per ewe more than returns from Low Index sired lambs.

History will be made within the Scottish meat industry this year with the launch of the UK’s first ever farm assurance and food labelling scheme independently approved by a national animal welfare charity.

The pork production scheme follows a groundbreaking agreement between the Scottish SPCA and Quality Meat Scotland (QMS).

Scottish SPCA Chief Executive Stuart Earley said, “This is a tremendously exciting partnership which will ensure and demonstrate the highest animal welfare standards on Scottish pig farms.

The passion for great produce shown by Scottish farmers will be combined with two cooks with a passion for food at the Quality Meat Scotland Royal Highland Show stand this year.

Making his debut on the QMS stand, TV presenter, columnist and Celebrity Masterchef finalist Hardeep Singh Kohli will be demonstrating his skills with Scotland’s best produce with his own take on classic British and European dishes on Saturday.

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