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One of Scotland’s top-quality ingredients, Specially Selected Pork, will be back in the spotlight this month as Quality Meat Scotland (QMS) successful “Go Places with Pork” campaign returns.

An esteemed chef and butcher will be teaming up to treat audiences to a series of engaging demonstrations at this year’s Peebleshire Agricultural Show on Saturday (17th August).

Sponsored by Quality Meat Scotland, the Food and Drink pavilion at the annual agricultural event will host three demonstrations by chef Christopher Trotter and butcher Robbie Hughan from The Smidddy Butchers and Farm Shop in Blair Drummond

Over 1.8 million Scottish consumers are set to hear the Scottish red meat industry’s positive sustainability and animal welfare credentials in a new radio campaign launched next week by Quality Meat Scotland (QMS).

Although prime cattle producers have seen prices firm slightly in the week ending August 3, prices are still 8.5% below last year, according to the latest market analysis from Quality Meat Scotland (QMS).


Sheep farmers are invited to attend a free meeting at Scotbeef, Bridge of Allan, on Thursday 15 August to help them boost their bottom line by improving their livestock selection and presentation for slaughter.


The Scottish red meat industry’s important sustainability credentials have been highlighted by Kate Rowell, Chair of Quality Meat Scotland (QMS).

The search is on to find this year’s top meat industry trainee who goes above and beyond showing true dedication to their trade.

Scotland’s biggest two-day agricultural event, Turriff Show will for the first time feature its very own Food and Drink Pavilion complete with a cookery theatre sponsored by Quality Meat Scotland (QMS).